Automotive News

News concerning drive in motion and Automotive Events

prevue Magazin writes about “drive it”

The magazine “prevue – meetings + incentives” reported in it’s August issue about Drive it, Sports Car Driving Experience in the Stuttgart region.

Read the full artcile here.

„La Dolce Vita“ at Lake Garda

By two big orders in Italy we were able to widen our portfolio over the country’s frontiers.

We started at the same time as the Mille Miglia Race at Brescia with a classic car and Vespa scooter tour. Not to forget a speed boat trip on Lake Garda as well as the delicious food at several “Agriturismo” farms. Two luxurious villas at Lake Garda had been chartered exclusively for the guests.

„La Dolce Vita“ at Modena, Maranello, Florenz and the Chianti wine region

We were able to organize a several day trip for a VIP customer, starting in Switzerland, leading to Modena and Florence.

The way was leading over several mointain passes from Switzerland via lake Iseo to the Autodromo di Modena. In the evening the guests were driven to dinner at the Enzo Ferrari Museum which had beed chartered exclusively for this event.

On the second day the guests were taking part in a Ferrari and Lamborghini trackday. After several fast rounds the group headed on for lunchtime at the legenday Michael Schumacher restaurant „Montana“. Besides the deliclious dishes ad a living museum we met Rosella – the […]

11 Tesla in front of the Kurhaus Baden-Baden

We were asked by an agency to organize for a food company a one-day Tesla tour through the Black Forest.

An „electric“ and logistic challenge, solved successfully by our team. Every charging station at Baden-Baden were under our control!

The Baden-Baden Kur & Tourismus GmbH provided us with a special parking license to park the cars in front of the Kurshaus/Casino Baden-Baden.

Chinese VIP event in Munich

At short notice by a guest from China and his family, we were able to provide six super sports cars, such as Ferrari, Lamborghini, Porsche and Tesla incl. driver, very quickly.

The one-day trip was leading from Munich to Berchtesgaden, where lunch and a guided tour trough the salt mines was organized.

New website trailer online

As of now a new trailer is running on our homepage. A small montage with impressions of our latest events. Enjoy watching it!

FAM trip Baden-baden

Drive in motion and ROOMERS Baden-Baden invited an agency from Berllin to a FAM trip at Baden-Baden. Dim provided suitable rental cars. The car pool was completed by the ROOMERS fleet.

During a one-day trip we presented the highlights of the Black Forest. The FAM trip was accompanied by a camera team. As soon as the movie is ready to watch, you will be informed.

From 20.02.2019 two Tesla Model 3 will belong to the dim car pool

From February 2019 two Tesla Model 3 will belong to the dim car pool. A Model 3 „Performance“ with 487 hp and a Model 3 „Long range“ with 346 hp will be available.
Please, send your request to:

Image source:

The new promotional brochure 2019 is ready for download!

Since 03.12.2018, the new drive in motion promotional brochure “Automotive Events 2019” ist available in German and English.

The new brochure contains two new sports car and Tesla tours starting from Hamburg or Berlin, heading for Rügen.
By these offers dim satisfies the increasing demand for automotive experience trips through the northern part of Germany.
These two new packages expand drive in motion’s range of interesting offers all over Germany.

Starting in March 2019, the new Tesla Model 3 will be available for renting and for automotive events.

Boxberg is calling – end of season 2018

The end of season of our driver trainings in own or rented sports cars on Boxberg, Hockenheimring as well as on Lausitz- and Sachsenring will be in October, at Bilster Berg in the beginning of Noverber!
Watch the event video

Dates for Porsche Winter Trainings 2019 are set

The dates for Porsche winter trainings in Lapland and at Katschberg/Austria in 2019 are set and will be announced shortly.
For requests, please send us an eMail!

CARS – CULINARIC – CIGARS in cooperation with ROOMERS Baden-Baden

From now on several programs and offers concerning luxury sports cars, enjoyment and lifestyle will be developed in cooperation with ROOMERS Baden-Baden.
With CARS – CULINARIC – CIGARS the first cornerstone was founded.
You can find this exclusive programm on our website as well as on the Website of ROOMERS Baden-Baden.

8 Mercedes-Benz V-Classes for a big event in Baden-Baden

Dim was asked to provide 8 Mercedes-Benz V-Classesfor a “James Bond Chase”, starting at ROOMERS Baden-Baden.
The cars were on the road with their teams during the hole day to find game sections ans solve quest at the Black Forest.
In the evening about 110 guests were driven to a restaurant at Baden-Baden.

Rent a sports car at dim – expanding the Mercedes-AMG car pool

A pleasant development showed requests and sports car bookings this year by individual guests from all over the world. The number of requests for sports cars and self drive tours from Concierges, travel agents and hotels increased in 2018 onwards.

From now on nearly all Mercedes-AMG models (43, 45, 63 and 65) are available at drive in motion.

Trackday at Hockenheimring

In July 2018 a sports car driver training with customers from Germany and Switzerland took place at the Hockenheimring.

Dim presents its Berlin e-drive Experience to luxury travel agents from Brazil

Dim was booked by VisitBerlin and Cultour Incoming, to introduce 13 brazilian luxury travel agents to the Berlin e-drive Experience. These agents from brazilian luxury travel agencies had the occasion to experience the fabulous speed-up of a Tesla Model S and X plus a trip into the surrounding of Berlin.

Audi R8 winter tour Munich for an international telecommuncation enterprise

In  January dim was ased to organize a Audi R8 winter driving experience.

Six Audi R8 V10 plus and one Audi RS 6 Avant were driven at the foothills of the Alps to Althoff Seehotel Überfahrt at the Tegernsee. Perfect weather guaranteed an photo and video impressions. Have a lool at the event movie.

New on- and offroad trips planned for 2018

In the beginning of 2018 will wides its event portfolio all over Germany by a of sports car tour resp. a Hamburg e-drive Experience. The tour will lead from Hamburg and the “Elbphilharmonie” up to the Isle of Rugen.

Offroad trips all over Germany are planned, too. You will find our new tour and offroad packages soon via this link.

Dim at the IMEX 2018 in Frankfurt from 15.05. – 17.05.2018

In 2018  again dim will be present at the IMEX, the international leading trade fair for meet ups, incentives, conferences and events. Feel free to make an appointment under or Phone +49 – 7131-3999736 .

Exhibitors and buyers may also use the IMEX calendar management.

New rental cars 2018

Dim startet i the 2018 season with approx. 90 classic cars in the Stuttgart region and with approx. 10 new super sports cars like Ferrari, Lamborghini. A huge choice of Mercedes-Benz and Mercedes-AMG cars will be available in springtime, too.

To our classic car tours
to our rental cars

Dim and OUTLETCITY METZINGEN present B2B incentive guide

Dim and OUTLETCITY METZINGEN offer with their new incentive guide a wide range of exclusive incentives in several price categories to their business partners: starting with a gift voucher, a limousine shuttle service, a personal style guide, one or several day sports car tours up to a helicopter shuttle service.
All offers include a welcome drink with sparkling wine at Metzingen as well as a VIP shopping passport.
The incentive brochure can be ordered via phone +49 (0) 71 42 - 91 72 860 or by

OUTLETCITY METZINGEN and drive in motion present their new lifestyle concept “SHOP & DRIVE“ at the trade fair IAA at Frankfurt

By the incentive concept „SHOP & DRIVE“ – LIKE E-SHOPPING? LOVE OUTLETCITY! from OUTLETCITY METZINGEN and drive in motion both car lovers and  shopping fans will enjoy themselves.

dim review in Meetings + Incentive Travel Canada

Meetings Canada, The Canadian voice of the business events community, reports in its digital edition about dim Automotive Events in the Stuttgart area:

Sports Car Tour Munich is tour of the month!

Airport Munich has awarded in its newsletter our one or two day sports car tour around Munich and the foothills of the Alps as “tour of the month”.

Black Forest e-drive Experience and helicopter shuttle for an American enterprize

Dim was asked by an American enterprize to organize a one-day Black Forest e-drive Experience with Tesla Model S and X on behalf of a sales incentive.

Highlight was a helicopter shuttle service for 25 guests from the Black Forest back to Baden Airpark, followed by a shuttle service to Hotel ROOMERS at Baden-Baden.

Watch the event video.

With the DIM VIP limousine or helicopter shuttle to the LATE NIGHT SHOPPING at the Outletcity Metzingen on July, 14 2017

Prepare for the shopping event of the year, when OUTLETCITY METZINGEN will open its doors once again until midnight. By the label ‘celebrate summer’ exclusive shopping highlights, a styling area and chill out lounges with delicious barbecue, refreshing drinks and summerbeats will be provided. A noght-time experience for all senses!

To guarantee a relaxed and exclusive trip, several limousines, VIP busses and a helicopter shuttle will be at your service.

Further information:

Mercedes-AMG Black Forest Tour with guests from Russia

At the end of March 2017 dim was able to welcome 11 Russian ladies from Europe’s biggest perfume producers to a Porsche Incentive at Stuttgart.

In August 2017 dim says welcome to guests from Russia for the 2nd time. On behalf of an incentive trip a two-day driving experience through the Black Forest with Mercedes-AMG S63, GLE63S, GTS Edition 1, G63 and C63S Coupe cars will be organized.

The tour starts at the MOTORWORLD Region Stuttgart and leads over dreamlike roads through the Black Forest to Eberstein Castle. Then the participants will be driving over the Schwarzwaldhochstrasse to the monastery and water falls of Allerheiligen.

Finish of the Day will be at the four star TOP 25 Hotel Ritter at Durbach, where the guests will be taking part at a wine tasting at Staufenberg Castle, before dining at the „Ritterstube“ .

Highlight of the event will be a guided tour through the Mercedes-AMG factory at […]

Dim at the IMEX 2017 from 16.05. – 18.05.2017 at Frankfurt

In 2017 dim will be present at the leading trade fair IMEX from 16.05. until 18.05. at Frankfurt, too.

Dim has already won the IMEX Wild Card for sustainable tourism with its „Black Forest e-drive Experience“ in cooperation with Schwarzwald Tourismus GmbHs in 2015.

We will be pleased to make an appointment to meet you at the IMEX. Please contact us via phone +49 (0) 71 31 – 3 99 97 36 or via e-mail

Porsche Tour for Russian guests of one of Europe’s greatest perfume producers

At the end of march, dim had the pleasure to welcome 11 Russian ladies from one of Europe’s greatest perfume producers to a Porsche incentive in Stuttgart.

The one-day trip was leading from Stuttgart via Hirsau Monastery, Bad Liebenzell, Bad Wildbad to a lunch at Eberstein Castle.

In the afternoon the guests visited the Dorotheenhütte at Wolfach, which is the last German gaffer where glass is mouth-blown.

After having the opportunity to make a mouth-blown vase on their own, the tour was leading further on to the Triberg water falls and finally to a gala dinner at Triberg.

Dim organizes Black Forest e-drive Experience with helicopter shuttle service

Dim was asked by an American enterprise to organize a Black Forest e-drive Experience with Tesla Model S and X on behalf of a sales incentive.

Highlight: a flight shuttle service for 25 guests in 5 helicopters from the Black Forest to Baden Airpark followed by a VIP shuttle service back to the hotel.

Dim trains at Mercedes-AMG and Audi

Dim was charged to hold a Portuguese employee training at Audi as well as a two-day product and brand training at Mercedes-AMG.

Dim organizes a Audi R8 tour from Munich through the foothills of the Alps to Austria

Dim was asked to organize a two-day Audi R8 Tour through the Bavarian foothills of the Alps and Austria by an international telecommunication enterprise.
16 participants in Audi R8 cars are expected.

Dim has a new image brochure and download area

From now on you can get our image brochure with all our tours and race track experiences as well as singular offers of regional packages in our new download area.

Even our brand new package to Munich and the foothills of the Alps can be found there. For further information and personal requests, please call +49 (0) 71 31 – 3 99 97 36 or send an email to:

New V8 Hotel opened in Böblingen – Drive it!

A few weeks ago, the new V8 Hotel at Böblingen near the MOTORWORLD Region Stuttgart was opened. A unique buildung with 153 themed rooms concerning automobile fascination. Further Infomration about the hotel can be found here.

Our „drive-it“ offers in cooperation with the V8 Hotel can be found here.

Dim at the ITB and IMEX 2017

In 2017 dim will be present at the two leading travel trade fairs, the ITB in Berlin from 08.03. to 12.03. and the IMEX in Frankfurt from 16.05. to 18.05..
With its “Black Forest e-drive experience”, in cooperation with Schwarzwald Tourismus GmbH, dim won already in 2015 an IMEX wild card for offering sustainable tourism.
Dim will be happy to get in touch with you in person by phone +49 (0) 71 42 - 91 72 860 or via

365 days „Green Hell“ – Nürburgring

With over 90 sports cars and super sports cars at the Nürburgring Nordschleife and in Spa dim expands its race track and tour offers in 2017.
Among these offers are driver trainings and sports car tours along the legendary nord and south loop as well as the grand prix track. Tours along the Deutsche Vulkanstrasse at the Moselle or to Spa/France will be offered in 2017, too.
For conference guests dim is offering a “speed up program” starting st 7 pm on week days. In bad weather conditions alternative high lights will be available: e.g. an indoor kart drift training .

This exciting program will be completed by a visit at the legendary “Pistenklause” in the evening. Further information can be found under “driver trainings”…

The dim 2016 retrospect

In January 2016 dim was authorized to organize the annual opening event of Aurelis Real Estate for the 2nd time.

In February dim was leading the press tour „Black Forest e-drive experience“ and became the leading story and cover image of the Convention International magazine, released in 2016 to the trade fair IMEX at Frankfurt.

For the new client TechData a „Black Forest e-drive Experience” and „Speed up – Mosel / Nürburgring driving Experience“ was planned and organized.

For Hitachi a Porsche Pallatinate day trip was organized.

The Berlin location could record first events for American clients and Vodafone, shortly after the opening its new office at the Kurfüstendamm.

A Tesla day trip with 12 Tesla vehicles, including the new Model X, was organized for the Daimler AG.

New trainings in 2016/2017

Dim is still in charge of customer care on behalf of Platypus PR and the brand Mercedes-AMG. On top product trainings for international traders were taking place. On behalf of Bosch sprecialists and managers were prepared for their employment in Brazil and Portugal by taking part in language courses ans intercultural trainings. As of now dim/unity event four GmbH offers language trainings via Skype, too.


Our Black Forest e-drive experience in cooperation with MOTORWORLD Region Stuttgart is mentioned now at the MOTORWORLD Bulletin, issue 20 / 2016 (Page 74).

Tourism in Baden-Württemberg and the Black Forest booms

STUTTGART. While the region of the Black Forest is calculating with an amaount of 21,4 Millionen overnight stays and thereby outreaching the record year 1991, Baden-Württemberg will break the 51 Millionen tag, as soon as the official numbers from December will be available. Both was announced on Monday, at the CMT in Stuttgart.

Source: Badische Zeitung

Link to the complete article (German) at the Badische Zeitung

Porsche Alpine Tour 2016/2017 at the Grossglockner / Cortina d’Ampezzo

As of now, drive in motion is offering an attractive 4 day Porsche alpine tour package in Austria/Italy. Overnight stays in a 4 star hotel in combination with a guided alpine tour. Three different tours can be chosen. Wine tasting, golf tryout lesson, a hiking trip etc. are included – all at a really attractive price. Our Porsche alpine tour can be found among our offers.

drive in motion was asked to organize “e-drive Experience” and “Super Sports Car Experience”

On behalf of two customer incentives, drive in motion was asked to organize a three day “Black Forest e-drive Experience” tour through the Black Forest and a two day trip along the Moselle river.

The final highlight will be a driver training at the Nurburgring Nordschleife.

Journalist’s tour presenting the “Black Forest e-drive Experience 2016”

Accompanying the ITB and IMES trade fairs, drive in motion organized a trip for journalists to present the “Black Forest e-drive Experience 2016”.

During the 2016 season, the Black Forest tours will be completed by a premium shopping event at the OUTLETCITY METZINGEN. Each tour participant will receive a special VIP Shopping Voucher. A style coaching may be possible on request. Further on a feature about the e-drive Experience will be released in the “Convention International” magazine.

dim at the ITB and IMEX 2016

During the specialized trade fairs, important cooperators were aleady found in 2015, which guaranteed the processing development to international businesses. This year, dim is going to present new tour concepts and partners during the IMEX trade fair.

The wide range of services will be completed in 2016 by a limousine- and helicopter shuttle service.

Let’s go to Berlin…

From now on dim is offering tours in the Berlin area. One and two day tours were planned and will be introduced at the IMEX trade fair. Further information about these Berling packagaes and the “Berlin e-drive Experience” will follow shortly on this website!

Tesla Model S rental car

As of now, dim is offering Tesla rental cars between 400 – 700 hp in the Stuttgart area. The cars will be provided at the power station of MOTORWORLD Region Stuttgart. Experience the world’s fastest series-production limousine! From 0 to over 62 mph in 3.3 seconds – with zero emission!

We will be happy to provide you with further information and fees. Please get in touch with us! or Phone +49 7142 917 28 60.

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